In a recent announcement that has caused concern among consumers, Costco has issued a recall for a variety of NuGo branded protein bars. This recall stems from the discovery of an undeclared allergen—dairy—in products that were marketed as vegan. Here’s everything you need to know about this important recall.
What’s Being Recalled?
Costco’s recall affects the NuGo branded protein bars sold in an 18-count variety pack, which includes the flavors Dark Chocolate Chocolate Chip and Dark Chocolate Pretzel. These products were available for purchase between October 2, 2024, and November 20, 2024. The states involved in the recall include Connecticut, Delaware, Massachusetts, Maryland, New Hampshire, New Jersey, New York, Pennsylvania, Virginia, Vermont, and the Washington, D.C. area.
Details of the Recall
The specific products being recalled are identified by the best-by dates of December 22, 2025, and December 23, 2025, with the lot numbers B24235A, B24235B, B24236A, or C24236A. It’s crucial for consumers to check their products against these details to determine if they are holding a recalled item.
Reason for the Recall
The recall was initiated after it was discovered that the protein bars might contain dairy, an allergen that was not declared on the packaging. This poses a significant risk to individuals with dairy allergies or lactose intolerance, as exposure could result in severe allergic reactions, including symptoms like hives, nausea, vomiting, stomach pain, diarrhea, and in extreme cases, anaphylaxis—a potentially life-threatening condition.
What Should Affected Consumers Do?
Consumers who have purchased the recalled protein bars are urged not to consume them if they have allergies or sensitivities to dairy. Instead, they can contact NuGo directly to inquire about a refund or replacement. NuGo can be reached via email at recall@nugo.com or by phone at 888-421-2032 from 8 a.m. to 5 p.m. EST, Monday through Friday.
Conclusion
Costco and NuGo are working diligently to ensure consumer safety by promptly addressing this issue and providing clear instructions for affected customers. If you have the affected protein bars, it’s important to heed the recall and take the necessary steps to avoid any health risks. This incident also serves as a reminder to all manufacturers and retailers about the critical importance of accurate allergen labeling to protect and inform consumers.
