Kroger has long been a go-to destination for grocery shopping, but their store-brand products often fly under the radar. After taste-testing hundreds of items, we’ve narrowed it down to the top 12 Kroger store-brand products that truly outshine the rest.
These selections combine unbeatable taste, quality ingredients, and excellent value, proving that store brands can easily compete with name brands. Whether you’re a seasoned Kroger shopper or new to the game, these are the must-try products that deserve a spot in your cart.
1. Simple Truth Original Oatmilk
Price: $1.99 for 32 Fl oz
Simple Truth Original Oatmilk is a dairy-free, plant-based milk alternative that’s perfect for those looking to reduce their dairy intake. This oatmilk offers a creamy texture with a subtly sweet flavor, making it a versatile addition to your morning coffee, cereal, or smoothie.
Nutritional Facts:
Calories: 120 per serving
Total Fat: 5g
Protein: 3g
Sugar: 7g
Ingredients:
Water
Oats
Sunflower Oil
Tricalcium Phosphate
Sea Salt
Gellan Gum
Vitamins (A, D2, B12)
Preparation Instructions: Shake well before serving. Enjoy it chilled as a refreshing beverage, pour over cereal, or use as a base for smoothies.
2. Private Selection Black Forest Trail Mix
Price: $5.99 for 7 oz
This trail mix blends sweet, salty, and crunchy elements, featuring dark chocolate chunks, dried cherries, roasted almonds, and more. It’s the perfect on-the-go snack that satisfies cravings while offering a boost of energy.
Nutritional Facts:
Calories: 150 per serving
Total Fat: 8g
Protein: 3g
Sugar: 9g
Ingredients:
Almonds
Dark Chocolate Chunks
Dried Cherries
Cashews
Walnuts
Preparation Instructions: Enjoy as a snack straight out of the bag or add to yogurt or oatmeal for extra flavor and crunch.
3. Private Selection Black Truffle & Olive Oil Kettle Chips
Price: $3.49 for 8 oz
Elevate your snacking game with these gourmet kettle chips, seasoned with the luxurious flavor of black truffles and a hint of olive oil. These chips are crispy, indulgent, and perfect for those who appreciate a touch of decadence in their snacks.
Nutritional Facts:
Calories: 150 per serving
Total Fat: 10g
Protein: 2g
Sodium: 150mg
Ingredients:
Potatoes
Olive Oil
Black Truffle Seasoning
Sea Salt
Preparation Instructions: Enjoy straight from the bag or pair with your favorite dip for an elevated snack experience.
4. Private Selection Memphis Inspired Seasoning Rub
Price: $9.99 for 3 oz
This seasoning rub captures the essence of Memphis barbecue with a blend of smoky, sweet, and spicy flavors. Ideal for grilling, it adds a bold flavor to meats, vegetables, and even tofu.
Nutritional Facts:
Calories: 10 per serving
Sodium: 180mg
Carbs: 2g
Ingredients:
Brown Sugar
Smoked Paprika
Salt
Garlic Powder
Spices
Preparation Instructions: Rub generously onto meats or vegetables before grilling, roasting, or pan-searing. For best results, let the seasoning sit for 15-30 minutes before cooking.
5. Private Selection French Goat Cheese & Marinated Vegetable Thin Crust Pizza
Price: $6.99 for 14 oz
This thin-crust pizza is a gourmet delight, topped with creamy French goat cheese, marinated vegetables, and a savory sauce. It offers a restaurant-quality experience right at home, perfect for a quick dinner or sophisticated appetizer.
Nutritional Facts:
Calories: 300 per serving
Total Fat: 14g
Protein: 10g
Carbs: 32g
Ingredients:
Crust (Wheat Flour, Olive Oil)
Goat Cheese
Marinated Vegetables (Artichokes, Red Peppers)
Tomato Sauce
Preparation Instructions: Preheat oven to 425°F. Bake directly on the oven rack for 10-12 minutes or until the crust is crispy and the cheese is melted.
6. Private Selection Pistachio, Raspberry, Coffee, and Vanilla Frozen Macarons
Price: $7.99 for 12 pcs
Indulge in these exquisite frozen macarons, featuring four distinct flavors: pistachio, raspberry, coffee, and vanilla. These delicate French treats are perfect for special occasions or whenever you need a sweet pick-me-up.
Nutritional Facts:
Calories: 80 per macaron
Total Fat: 4g
Sugar: 8g
Ingredients:
Almond Flour
Sugar
Egg Whites
Natural Flavors
Preparation Instructions: Allow macarons to thaw for 10 minutes before serving. Enjoy them as a dessert or with a cup of tea or coffee.
7. Private Selection Lemon and Olive Oil Vinaigrette
Price: $4.29 for 12 oz
This vibrant vinaigrette combines the zesty flavor of lemons with the richness of olive oil, creating a refreshing dressing perfect for salads, marinades, or even drizzling over grilled vegetables.
Nutritional Facts:
Calories: 90 per serving
Total Fat: 9g
Sugar: 1g
Ingredients:
Olive Oil
Lemon Juice
Dijon Mustard
Garlic
Sea Salt
Preparation Instructions: Shake well before use. Drizzle over salads, use as a marinade, or add to grilled vegetables for a burst of flavor.
8. Simple Truth Fig & Thyme Crisp Crackers
Price: $5.49 for 5.5 oz
These crisp crackers are a delightful combination of sweet figs and aromatic thyme, offering a perfect balance of flavors. They make an ideal pairing with cheese, charcuterie, or spreads.
Nutritional Facts:
Calories: 120 per serving
Total Fat: 3g
Sugar: 5g
Ingredients:
Whole Wheat Flour
Dried Figs
Thyme
Olive Oil
Sea Salt
Preparation Instructions: Enjoy them on their own, with cheese, or as part of a charcuterie board. They also pair well with dips and spreads.
9. Private Selection Sea Salt Caramel Cashews
Price: $6.99 for 8 oz
These cashews are coated in a rich caramel glaze and finished with a sprinkle of sea salt, offering a perfect blend of sweet and salty. They’re an addictive snack that’s hard to put down once you start.
Nutritional Facts:
Calories: 150 per serving
Total Fat: 9g
Sugar: 10g
Ingredients:
Cashews
Sugar
Butter
Sea Salt
Caramel Flavor
Enjoy as a snack straight out of the bag or use them to top ice cream or yogurt for a crunchy treat.
10. Private Selection Grilled Mushroom & Truffle Oil Thin Crust Pizza
Price: $7.99 for 14 oz
This thin-crust pizza is a truffle lover’s dream, featuring grilled mushrooms and a drizzle of truffle oil. The flavors are earthy, rich, and incredibly satisfying, making it a gourmet option for pizza night.
Nutritional Facts:
Calories: 320 per serving
Total Fat: 16g
Protein: 11g
Carbs: 34g
Ingredients:
Crust (Wheat Flour, Olive Oil)
Grilled Mushrooms
Truffle Oil
Mozzarella Cheese
Preparation Instructions: Preheat oven to 425°F. Bake directly on the oven rack for 10-12 minutes or until the crust is golden and the cheese is bubbly.
11. Kettle Cooked Cuban Style Sandwich Potato Chips
Price: $2.99 for 8 oz
Inspired by the classic Cuban sandwich, these kettle-cooked chips pack a flavorful punch with notes of mustard, pickles, and pork. They’re crunchy, tangy, and make a fun and unique snack.
Nutritional Facts:
Calories: 150 per serving
Total Fat: 9g
Sodium: 190mg
Ingredients:
Potatoes
Sunflower Oil
Cuban Sandwich Seasoning (Mustard, Pickle Flavor)
Sea Salt
Preparation Instructions: Enjoy straight from the bag or serve with sandwiches and burgers for a crunchy side.
12. Private Selection Sesame Ginger Shrimp Potstickers
Price: $6.49 for 9 oz
These potstickers are filled with succulent shrimp and seasoned with a blend of sesame and ginger, offering a flavorful, Asian-inspired dish that’s quick and easy to prepare. Perfect as an appetizer or main course.
Nutritional Facts:
Calories: 200 per serving
Total Fat: 7g
Protein: 10g
Carbs: 25g
Ingredients:
Shrimp
Sesame Oil
Ginger
Garlic
Wheat Flour (for wrapper)
Preparation Instructions: Cook in a skillet with a bit of oil over medium heat until browned on the bottom, then add water and cover to steam for 3-4 minutes. Serve with soy sauce or your favorite dipping sauce.
Conclusion
These 12 Kroger store-brand products not only meet the mark—they exceed it. Whether you’re looking for something indulgent, healthy, or just plain delicious, these top picks showcase the best that Kroger has to offer. Next time you’re shopping, don’t forget to add these to your cart and experience the quality for yourself!
